The conditions were perfect: Founder Hans Taubenberger was himself an enthusiastic skier and already had many years of experience in the textile industry when he decided to create a new collection that would convey the look and charm of that period into the here and now. Elegant, timeless outfits, figure-flattering cuts and extraordinarily high performance stretch materials build a perfect symbiosis of fashion and technology combined with retro-elements from Toni Sailer’s time. As a hero of his era, Toni Sailer was the ideal person to give his name to a brand that pursued a remarkable vision: producing an excellent design using high-tech materials made unique through new technology, thereby meeting the highest fashion demands.

Every piece of a Toni Sailer collection undergoes a long and intensive process, from the initial idea, testing and development phase to production. Toni Sailer takes as much time for each product as it does for the selection of production facilities. Decisive here are a range of the best functional materials and long-standing manufacturing know-how. Partners in Europe and Asia transform the raw materials into high quality performance pieces. Over 80% of the finishing occurs in the Sample Rooms where, using exact craftsmanship, even the smallest quantities and limited editions, with a worldwide production run of only 60 pieces, are produced. It is therefore not unusual for a Toni Sailer jacket, for example, to take 1,000 production minutes to complete. First class production quality and the love for detail in every piece of clothing create high tech pieces that ensure a luxuriously fashionable statement.